LKCOM boosts health and grows Wellness Tourism in Northern Portugal.

"Termas do Porto e Norte de Portugal" is the new national brand set to invest in structuring a high-quality health, wellness and tourism product that will be the foundation of an international campaign to promote Portuguese thermal spas.

This initiative is a partnership between the Porto and Northern Portugal Regional Tourism Authority and the Association of Portuguese Thermal Spas, which brings together the 38 thermal facilities nationwide.

The "Termas do Porto e Norte de Portugal" project aims to communicate the excellent quality of Portuguese thermalism, build loyalty among current visitors and attract new audiences, as well as establish thermal activity as a strong driver of national tourism and local economies.