Quadrilátero (Barcelos, Braga, Famalicão e Guimarães).

A Quadrilátero (Barcelos, Braga, Famalicão and Guimarães) of communication Quadrilátero is a project of the municipalities of Barcelos, Braga, Famalicão and Guimarães, with CITEVE and the Universidade do Minho as partner entities, and its aim is to carry out, bring together and promote joint initiatives in the urban, cultural, business and mobility spheres. LKCOM was the communication partner for the public launch of the initiative, being responsible for the entire nationwide promotional campaign. In addition to media relations and the definition of the marketing strategy, it produced and executed the advertising campaign with TV and radio spots, press advertisements, digital banners and many other communication materials.